How a space feels is as important as how it functions. My work across interior design and creative direction is rooted in the belief that atmosphere, materials, and spatial experience are not simply aesthetic details, but the foundation of how a place is felt and remembered. Working across hospitality spaces, private homes, events, and brand environments, I create spaces that bring together sensory detail, storytelling, and functionality to foster connection, emotion, and a strong sense of place.

INterior design

I design spaces that feel grounded, atmospheric, and deeply connected to the people and places they belong to. Working across hospitality and residential projects, my approach combines material sensitivity, spatial flow, and a strong understanding of how spaces are experienced in everyday life.

Each project begins with the character of the place itself — its landscape, architecture, light, and rhythm of use. Rather than applying a fixed aesthetic, I develop interiors through materiality, texture, proportion, and atmosphere, creating spaces that feel layered, intuitive, and specific to their surroundings.

My background in hospitality has shaped the way I approach interiors, balancing beauty with practicality and considering both guest experience and operational flow.

I work across boutique hotels, restaurants, retreat spaces, farm projects, and private homes, often collaborating closely with architects, makers, and craftspeople throughout the process.

The intention is always to create spaces that feel timeless, functional, and emotionally resonant.

  • Developing the overall vision and spatial identity of a project through atmosphere, materiality, and a strong understanding of how the space will be experienced. Each concept is shaped in response to the architecture, landscape, and intended rhythm of use.

  • Designing layouts that balance flow, functionality, and atmosphere, ensuring spaces feel intuitive to move through while supporting both practical needs and human interaction.

  • Creating layered lighting schemes that shape mood, highlight architectural details, and support the changing atmosphere of a space throughout the day and evening.

  • Sourcing and curating furniture pieces that bring character and cohesion to a project, alongside developing bespoke designs in collaboration with makers and artisans where needed.

  • Working closely with contractors, suppliers, and collaborators throughout the design process to ensure clarity, continuity, and careful execution on site.

  • Overseeing the final layers of a project through styling, object placement, and finishing details that bring warmth, balance, and character to the completed environment.

Creative direction

Alongside interiors, I work across creative direction for hospitality, lifestyle, and place-based projects — shaping the visual and emotional language that surrounds a space, brand, or experience.

My approach to creative direction is rooted in atmosphere and storytelling. I work closely with clients to develop a cohesive identity across imagery, styling, events, and spatial experience, creating work that feels thoughtful, immersive, and emotionally connected.

This can include art direction for photography and campaigns, visual storytelling for hospitality projects, event and tablescape design, floristry, brand environments, and the development of sensory experiences that strengthen a project’s identity and sense of place.

Whether designing a dinner gathering, directing a shoot, or shaping the atmosphere of a launch event, the focus remains the same: creating experiences that feel considered, human, and memorable.

  • Developing the visual and emotional language of a project to create a cohesive identity across space, imagery, atmosphere, and experience.

  • Shaping narratives that communicate the essence of a brand, place, or project through carefully considered visual and sensory elements.

  • Art directing photography shoots and visual campaigns, from concept development and styling to location direction and atmosphere creation.

  • Designing immersive gatherings and events with a focus on atmosphere, flow, detail, and the emotional experience of guests.

  • Styling interiors, sets, and environments for shoots, events, and brand experiences with attention to composition, mood, and visual storytelling.